Rocket Toys is a Chinese studio working in the 1/6 anime figure space, and its ROC Naruto line has become a reference point for collectors who want their favorite shinobi at 12-inch scale. The ROC-003 Uchiha Itachi is one of the line’s defining releases.

Rocket Toys ROC-003 Uchiha Itachi 1/6 scale action figure in Akatsuki outfit

What you get

Itachi ships as a complete 1/6 figure: an anime-proportioned body, a portrait-accurate head sculpt, and a tailored fabric Akatsuki cloak outfit — the layered look that defines the character. Like other ROC releases (Kisame as ROC-007, Sasori as ROC-010), the figure leans into display presence: this is a shelf centerpiece, not a toy-aisle figure.

The ROC line is known for its articulated eyeball system — swappable, posable eyes that let collectors dial in Itachi’s expression, from the calm Sharingan stare to a battle-ready glare — plus generous hand options for jutsu poses.

Detail view of the Rocket Toys Itachi figure

Why it matters

Licensed-style 1/6 anime figures used to be a rarity; most high-end 1/6 output was military. Rocket Toys helped prove there is a serious collector market for anime subjects at this scale, with fabric tailoring and accessory counts that rival the military side of the hobby.

If your shelf leans Naruto rather than modern military, ROC-003 is the Itachi to beat — and the rest of the ROC line (Kisame, Sasori, Sage Mode Naruto) makes a natural display around him.